Posted by admin | Posted in Spyderco Ying Yang | Posted on 05-11-2008
Tags: kimora lee simmons green bracelets
What are the ethos, logos, and pathos of this ad?
I’m required to write a rhetorical essay on an advertisement and I’m trying to do it on this advertisement.
http://www.orange32.com/design/simmons-green-magazine-ads/ (It’s the second image with Kimora Lee Simmons wearing a million green bracelets)
I think the ethos is Kimora Lee Simmons, unsure about the pathos, and that the logos is that buying the bracelet benefits African Educational programs. Am I right?
Ethos is appeal based on the character of the speaker.
Logos is appeal based on logic
Pathos is appeal based on emotion
Ethos would be Kimora becuase she is a revered person and many people know of her, so becuase she is advocating this cuase, it is more influential.
Logos has to be a stated fact… i’m not really sure about the logos in this ad either but I think it has something to do with the diamond being the natural resource that empowers and develops people in Africa
Pathos would be the underdeveloped country of Africa and how the people there are unable to recieve a decent education
Hello Kitty – Kimora Lee Simmons Collection ~ GLAM (new)
